One of the most overlooked reasons businesses stall out, especially when they’re on the cusp of that next level, isn’t strategy.
It’s not sales.
And it’s definitely not effort.
It’s people.
More specifically: it’s whether your people are in the right seats.
I’ve seen this play out time and time again, most recently with a fast-growing software company I coached that had hit that pivotal growth curve: larger clients, tighter deadlines, more complexity.
At the center of it was Alicia, an original team member and a brilliant app developer. She was smart, loyal, creative … the kind of person you want ten more of.
Naturally, when the company scaled, she was promoted to a project manager role. And that’s when the wheels started to come off.
Six months in, deadlines were slipping. Morale dropped. Alicia, once a creative engine, was now overwhelmed and disconnected.
The problem? Alicia wasn’t in the right seat.
To help Alicia and the team navigate this issue, we pulled out a simple framework we rely on at The Greenhouse, part of the EOS® toolbox: GWC.
That stands for:
- Gets It: Do they understand the role and what success looks like?
- Wants It: Are they leaning in with passion and ownership?
- Capacity to Do It: Do they have the time, energy and skills to grow with the seat?
In Alicia’s case, she wanted to lead, and she had the capacity, but she just didn’t fully get the strategic demands of the PM role. Her heart was still in the building, coding, solving—not in the scheduling, tracking or delegating.
So, we moved her back into the dev team, gave her a junior PM to help, and everything changed.
- Projects picked up speed.
- The team dynamic rebounded.
- Alicia re-engaged and thrived.
The takeaway?
GWC isn’t a judgment tool. It’s a clarity tool.
And when combined with the People Analyzer™ (which you can download below as part of the EOS toolbox)—a system for measuring performance and core values alignment—you get a powerful lens into how your team is truly functioning.
Here’s what misalignment can quietly erode:
- Productivity
- Morale
- Customer experience
- Long-term scalability
And here’s what alignment does:
- Speeds up execution
- Strengthens culture
- Clarifies decision-making
- Unlocks your team’s potential
Use GWC and the People Analyzer™ to pinpoint who’s in their zone of genius, who needs coaching and where you may need to make difficult but necessary shifts.
Because businesses don’t scale on pressure.
They scale on alignment.
And your team deserves to be in roles where they don’t just survive.
They thrive.
If this hits home, let’s talk. Or forward this to someone building a team that needs to hear it!
If you’re looking for a dead-simple way to see who’s really aligned on your team, and who might be sitting in the wrong seat, the People Analyzer™ is one of my go-to tools.
People Analyzer complements GWC to a T!
It’s not flashy.
It’s not complicated.
And that’s exactly why it works.
We use it all the time at The Greenhouse to help leaders step back and look at their team through a sharper lens. It gives you a clear, objective snapshot of how each person stacks up against your core values and the GWC framework.
Here’s how it works:
You score each team member with three marks:
- +/+ means they consistently meet expectations
- +/– means they’re inconsistent
- – means they’re not meeting expectations
If someone’s checking all the boxes with pluses, awesome, they’re aligned! But if you start to see minuses or maybes, that’s your cue to dig deeper.
It’s not about blame. It’s about visibility.
Trust me: this tool alone has sparked more “a-ha” moments in leadership teams than almost anything else I’ve used.
Give it a try. You might be surprised what it reveals.
👉 Download the free People Analyzer™ worksheet
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Follow Patrick Metzger on LinkedIn.

